First off, thank you for visiting the blog and looking here to see what I'm about.

 

But let's not talk about me. If you're here, I bet you might be one of the following Real Estate Personality Types. Which type are you? Hop on the couch and lets talk.

 

Confusion: Your House Didn't Sell, and you Don't Know Why

If you've marketed your house recently, and it didn't sell, you should ABSOLUTELY, POSITIVELY know "WHY" that is. I have talked with TOO MANY sellers who, even after months on the market, don't know why it didn't sell. Either their agent didn't know, didn't tell them, or didn't want to hurt their feelings. If you want to end the confusion, please contact me. This feeling isn't necessary, and I can explain why in as little as 20 minutes.

Doubt: I'm not sure which homes are worth the money, and which are not.

Yes, pricing homes in a slow moving market is not easy.  In a fast moving market, it's even trickier.  Will the house sell this weekend?  If there are multiple offers, how high should I go? What types of capital expenses might I incur the first two years I live in the property?  If it's been on the market a long time, does that mean there are problems or is it just at the wrong price?

Buyers have questions.  I have answers!   I have both a reliable pricing methodology and many competitive bidding tools that can help you purchase with confidence.

Frustration: Your Last Agent Promised Little, and Did Less

Yep, they put the sign on the lawn and waited. And waited. Little or no showing feedback. Less advice. The only thing they kept saying was "lower your price". Heck yes, I'd be frustrated too. It doesn't have to be this way. Your real estate agent should be a first rate communicator, and even if they don't always have good news, should be the first to share it. Turn that frustration into communication, and see what happens.

Apathy: You Believe Real Estate Agents are All the Same

Well, I agree that many (too many?) of them are kinda similar. But there are a few - a very few - who are not. You will know who these are when you meet them. They talk different. They think different. They tell you things that you didn't know, or help connect the dots in more helpful ways. They are available even when you are not selling or buying a home. Judge for yourself. My blog is just the tip of the iceberg, but I know you won't find another like it - anywhere. It's useful, yes, but it's only 10% of what I carry around in my head.  Come find out the rest, and turn Apathy into Enthusiasm!

Exhaustion: I've been looking for six months, and I can't find a house.

Even in tight markets, it shouldn't take six months.  Don't become a victim of "Buyer Burnout", and purchase a home just to be done with the process. You need a good spot for the next X years, let's help make it the right one.  Often, you're making assumptions that are flawed - just a little - in some way, and if we can fix that, we can help you make the right choice, and get you a home that will make you happy!

Stressed: You know you need to get the maximum when you sell. But what is that?

At what price are you no longer competitive?  What types of inexpensive investments will help you get the most for your home?  Is the market going up? Sideways? Down?  Do you have elements to your home that you know buyers will object to? What kind of marketing do I need and really works? I can help provide rational and detailed analysis to show you where you stand, and help you push the levers so the market likes you more.

Desperate: You know you need to sell NOW. But there are many obstacles, and frankly, you'd like to do this privately

Life has plenty of bumps in the road.  They are your bumps though, and don't need to be shared with the neighbors. Sometimes things happen and selling the house is the last thing you want to do, but you need to do it anyway.  I can help with a plan, and although I can't do all the heavy lifting, I can help get you from A to B.

Happy: You know you got a good house for your hard earned capital, or your sales experience was a result of your decisions made with solid information.

Oh, hello. You must be a past customer. Thanks for coming back!  If this looks familiar, it's because you've been reading our mission statement.

 

 

 

 

 

 

 

A Shortcut to My Philosophy and Methodology

(Yes, I have a methodology. Don't make fun!)

 

 

More about Matt is below!

 

Team Heisler

 Inevitably, using me as your agent means you will have to hear about my family. I like to think of them as the youngest members of Heisler & Mattson Properties.  Their production is too low, but they are learning fast.

Matt Heisler takes a moment during a typical chaotic toddler birthday with his his wife Karin, and children Jacob (5) and Katrina (3).

Karin is a Peruvian foreign national who occasionally offers cooking classes throughout Metrowest.  She is also a Spanish teacher in Holliston.  Jacob is entering High School this fall, and both Katrina and Jacob have welcomed the newest member to family, Fiorella.

 

 

 

Katrina being her charming self.	Jake ponders a career in the Navy. Lots of fish, but swabbing the deck may be a deal breaker

More Satisfied Customers in Metrowest

 

 

Twenty! 2013 has resulted in 20 house sales with Matt Heisler in 2013! I'm not much of a horn blower, but it's been a great year and my customers made it possible! Thanks for all the referrals! Did you know?  The average agent at the three largest brokerages in the area has sold less than 6 houses this year.  Want to know why Matt is selling 250% more than the average agent?  Why not e-mail and ask?

Busy, Busy....

 

 

 

Philosophy & Methodology

 

"Strive not to be a success, but rather to be of value". –Albert Einstein

 

Guess what?  You can buy a house without an agent.  You can sell a house without an agent too.  It's optional.  Most people use an agent though because they believe that there is a value proposition in having an expert guide them through the experience.  I love this quote of Albert Einstein who perfectly describes the where my fire is for this business.  I seek to add value. Simply put, my job is to maximize the value proposition for you.  I strive to be knowledgeable in housing construction, zoning, floor plans, renovations, the current market, pricing, buyer preferences, flips, income property, financing basics, and all sorts of housing issues that most people do not readily think about unless they have already experienced it.  There are many buyer agents who will open doors and say "do you like it?".  To me, that is not a value add.  You can do that yourself!  There are many listing agents who will say, "It's time to drop the price" without an explanation as to why.  Too busy I guess, or maybe they don't know why!   My feedback and testimonials demonstrate that people appreciate my telling them things they didn't know, wouldn't have guessed, and pot holes we didn't fall in.  It's not just smart talk though - read the blog!  I've got the data to back it up.  I would argue I have the most comprehensive market data collection in Metrowest - and it can be used to help you!

 

"I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do." –Leonardo da Vinci

 

The housing market changes every day.  Relying on lessons you learned six months ago, or six years ago won't help you today. It's imperative to stay sharp, learn every day, and continually take that knowledge and divest it in such a way as to add value to the customer experience. Most people only buy a house every seven years.  Let me tell you, what you needed to know seven years ago has nothing to do with what today's market dynamics are.  Such is real estate.  Only a commitment to staying focus on the now will create the type of customer experience I am looking to give you.

 

"Do your job" - Bill Belichek

 

There are those in real estate who seek to be the Oracle of Housing Information.  They will tell you what to do, what to buy, what your house is worth.  I do not think that is the job.  I think the job is to give you the information.  To show you the tradeoffs.  To outline multiple strategies for getting from point A to point B.

 

Then you choose.

 

This is YOUR LIFE.  Not mine.  I'm here to make sure you make as informed a choice as possible, with the emphasis on informed and choice.  Informed means having all the relevant pieces of information, and choice means alternatives.  There are always alternatives!!   There are reasons things are the way they are, and I will show them to you!  Take control of your real estate life, after all, it's probably going to be your most important investment!  Be informed.

 

 

 

Testimonials

 

My Growing Collection of Testimonials

 

Home Purchase in Hopkinton

to understand our needs & not giving us false hopes or overly positive views of things. The honesty and straightforward answers helped us weigh the pros and cons without prejudice. Thank you for helping us find the right home. C.R. Hopkinton

Home Purchase in Hopkinton

Matt listened well and pointed us towards things we would like very effectively. He was excellent about pointing out the things we need to consider but wouldn't think about as first time homebuyers. Matt further has a great personality and made us feel comfortable with him immediately. I will recommend him to everyone! M. & L. F., Hopkinton

Home Sale in Marlborough and Home Purchase in Southborough

Every aspect was excellent! K. R., Southborough

Home Purchase in Berlin

 As first time buyers we were clueless as to to what we even wanted/ valued. Matt helped us sort through the different options and helped us find a great house. After 6 months in the house we could not be happier! -G.T., Berlin

Home Purchase in Shrewsbury

Matt is the best person (for real estate agents) I have ever met, in my last 6-8 months of house hunting. We recently closed our house with extreme help of Matt, on every corner. Which, without him, would not have been possible.  - SM, Shrewsbury

Home Sale in Southborough

...thank you for all that you did in selling the house as well as finding a new place to live for my family. It was a very difficult market, a difficult property to sell and very difficult circumstances. You went WAY above and beyond what any Realtor would do. I am truly grateful and wish you the very best. N.B., Northborough.

Home Sale in Charlton and Home Purchase in Spencer

"Remained patient and helped (me) remain patient at the most discouraging moments. Matt backs up his advice with data and past experience. I feel Matt does what is best for the customer and does an incredible amount of leg work where there is nothing or little for him to gain immediately. I've heard a lot of horror stories where it seemed the Realtor did what was in their interest. I feel Matt is sincere and has my interests at heart. I would have an extremely hard time finding another Realtor like him. " -J.L., Spencer

Home Purchase in Upton

As a first time home buyer, the process seemed daunting and stressful. I originally worked with another agent who did no more than plug in what I wanted and shoot me an automated list of houses to look at with little else as far as attention to me. Seeing as I could do that myself, I quickly went looking elsewhere for guidance. Matt was easy to communicate with through email and phone. I provided my thoughts on what I was looking for and he provided honest feedback about what was and wasn't realistic. When he showed us houses, it was always an opportunity to learn about what to look out for and never a pressure to buy. He has always been responsive and still finds the time to answer all my questions after the deal is all said and done. This type of service and dedication is hard to find. I can honestly say I would go to no one else in the future.
H. Shea, Upton. 

Home Sale in Shrewsbury and Home Purchase in Concord

Matt recently sold our house in Shrewsbury. His knowledge of the current market and the area were instrumental in finding the right buyer. Matt handled all the details with such professionalism it enabled us to move smoothly through the selling process with minimal stress. He was always available and in communication with us keeping us appraised of events so we could make critical decisions as needed. We're in the process of looking for a new house, we wouldn't use anyone else!
DSC, Shrewsbury